A Quick Update

Those who read all of the blog about closing did get exactly the message I was trying to give. However those who diddn’t read it fully or relied on newspaper headlines may have got the wrong idea. I have set a deadline of 6th January to shut our doors. As I say I had to draw a line in the sand somewhere. I also say however “I hope that by then there will be a plan but at worst I will simply close the shop and concentrate on expanding our online presence and pursuing other opportunities.”

On a note of optimism I say “With the announcement that the new Frightened Rabbit album will be released on February 4th in an ideal world a new revitalised Avalanche would be in place by then”. I don’t have a break in my lease until next November and I do not run away from my resposibilities so if I can make more money with the door shut than open that will have to be the case. Also there are other opportunities I could pursue that I simply don’t have time to take further while the shop is open. 

I didn’t expect the blanket publicity the announcement got. I posted it at 11.30pm on Thursday and by Friday it was all over the media. I also didn’t expect the response it got. I will reply to everyone I promise and I’ll start to address points made or possibilities for the future one at a time in what may best be described as mini blogs.

For now thanks to everybody for your kind words and interest.